Series A Financial Readiness Checklist for Indian Startups (60-90 Days Before You Raise)
The founder started conversations with Series A investors in September.
The books were three months behind. Unit economics existed as rough estimates in a Google Sheet. The data room was a single shared folder with a pitch deck and last year's P&L.
Investors passed. Not because the business wasn't good. Because the financial story was impossible to verify, and nobody wants to write a ₹10 crore cheque into a business where the numbers don't add up across documents.
Series A fundraising is different from Seed fundraising in a specific way: investors at Series A are conducting real due diligence. They have financial analysts. They will build their own model from your data. They will reconcile your claimed revenue against your GST returns and bank statements. The standard of financial preparation required isn't just higher, it's a different category of work.
This checklist is for the 60-90 days before you start those conversations.
Phase 1: Clean the Foundation (Days 1-30)
This phase is about getting your books and compliance into a state where nothing embarrassing surfaces in due diligence.
Books and reconciliation
- Ensure month-end close is complete for at least the last 12 months
- Reconcile bank statements against books for all accounts
- Clear out any "suspense" or "miscellaneous" categories in your chart of accounts
- Age your receivables and payables, know what's overdue and what needs provisioning
- Confirm all vendor invoices are recorded and matched to payments
Statutory compliance
- Reconcile your GST books against GSTR-1, GSTR-3B, and GSTR-2B for the last 12 months. Discrepancies here are a red flag in DD.
- Confirm all TDS returns (24Q for salary, 26Q for non-salary) are filed and paid for the last 8 quarters
- Check that MCA annual returns (AOC-4 and MGT-7) are filed and current
- Resolve any outstanding compliance notices before investors find them. Proactive disclosure of resolved issues is manageable; surprises in DD are not.
- Confirm DPIIT recognition is active if you plan to claim angel tax exemption
Cap table and corporate
- Ensure all share allotments and transfers are reflected in the ROC-filed records
- Confirm PAS-3 was filed for all allotments, including ESOP exercises
- Check that shareholder agreements, investment agreements from prior rounds, and board resolutions are properly archived
Phase 2: Build the Financial Story (Days 15-45)
This phase is about constructing the financial narrative investors will use to evaluate your business.
Historical financials
- Prepare audited financial statements for the last 2-3 years. If full audits aren't available, at minimum get CA-certified statements.
- Reformat your P&L into investor-standard presentation: Revenue, COGS, Gross Profit, Gross Margin %, Operating Expenses broken by function, EBITDA, depreciation, PBT, PAT.
- Ensure your revenue recognition policy is documented and applied consistently. For B2B SaaS with annual contracts, deferred revenue treatment matters.
- Prepare a clean Balance Sheet and Cash Flow Statement for each year
Unit economics
- Calculate and document: LTV, CAC, payback period, gross margin, contribution margin
- For SaaS: prepare a monthly MRR bridge for the last 12 months showing new MRR, expansion MRR, churn, and net MRR movement
- For D2C: prepare cohort revenue analysis showing repeat purchase rates and contribution margin by acquisition channel
- For B2B services: show revenue per client, client retention, and average engagement value
Financial model
- Build a 3-year model with a separate assumptions tab. Investors will change your assumptions and stress-test the outputs.
- Include three scenarios: conservative, base, and aggressive
- Make sure the model reconciles to your historical actuals for the periods that have closed
- Document your revenue model drivers (not just "grow 30% per month", explain what drives that growth)
Phase 3: Prepare the Data Room (Days 30-60)
Organise your data room before your first investor conversation. Sending documents in response to individual requests is slow and signals disorganisation.
Standard folder structure
- Financials: audited statements, management accounts, financial model, bank statements (12 months), MIS reports
- Compliance: GST returns (12 months), TDS returns (last 8 quarters), advance tax challans, income tax returns, MCA filings
- Cap Table: share register, shareholders agreement, ESOP plan document, all board resolutions approving allotments
- Legal: certificate of incorporation, MOA and AOA, key customer contracts (top 5-10 by revenue), vendor contracts above ₹10L/year, lease agreements
- Team: employment agreements for CXO-level and key technical team, offer letters for recent senior hires
- Product/Tech: any IP registrations or applications, architecture overview (one pager)
Pre-DD review
- Ask your CA or CFO advisor to run a mock due diligence review before you open the data room to investors
- The goal is to find anything that will come up and either fix it or prepare a clear explanation for it
- Common issues that surface: related-party transactions not at arm's length, director loans or advances, gaps in GST reconciliation, mismatched revenue across documents
What Investors Specifically Probe in the Indian Context
Revenue recognition: particularly for B2B SaaS with multi-month or annual contracts, investors will check how you account for deferred revenue.
Related-party transactions: loans to or from founders, transactions with companies where founders have an interest, reimbursements that look unusual.
Director loans and advances: these are common in Indian startups and always get flagged. Resolve them before the raise.
Outstanding regulatory notices: GST demands, income tax scrutiny, ROC late filing penalties. Resolve what you can, disclose the rest proactively.
ESOP treatment: confirm ESOP perquisite tax has been handled correctly (or deferred under Section 192(1C) for DPIIT-recognised startups) and that FMV valuation is documented.
Common Mistakes
Starting DD preparation after receiving a term sheet. By then, you have two weeks to get six months of work done.
Having three different revenue numbers across your pitch deck, financial model, and P&L. Investors will compare these and ask you to reconcile every discrepancy.
Not cleaning up compliance before pitching. Outstanding GST or TDS notices discovered during DD can kill a deal or significantly reduce valuation.
Assuming your CA will prepare everything without direction. A CA manages your compliance. The financial story for fundraising is a separate project that needs a dedicated owner, timeline, and checklist.
Key Takeaways
- Start financial preparation 60-90 days before your first investor conversation, not after you receive interest.
- Books must be reconciled, month-end closed, and compliance current before you open a data room.
- Your unit economics need to be calculated from actual data with documented assumptions, not rough estimates.
- Build the data room structure before you need it. Sending documents on request signals disorganisation.
- A pre-DD internal review with your CA or CFO advisor is the single highest-value activity you can do before pitching.